Why Supplements? 
            
			
			It is well known that pets, like people, often find their
            everyday diet lacking important, vital nutrients.  That's
            because the quality of ingredients in the popular pet foods on the
            market today is lacking, as most food today is loaded with
            
            chemicals, preservatives and fillers.  It's no coincidence that
            incidences of cancer, skin conditions and general malnutrition are
            now widespread and only continuing to rise.  Related to
            malnutrition and toxic overload, pet obesity is on the increase as
            well, exacerbated by pet owners' tendencies to provide too many
            calories to their pets as well as occasionally throw scraps of
            "nutrient dead" human food onto their pets' eating dishes.  
			
            
			
			In the human world, people can combat nutrient deficiency by
            carefully watching their daily diet and using a regimen of vitamins
            or supplements.  Similarly, pets greatly benefit from the same
            focus on diet and on using supplements to fill the nutrient void and
            help maintain optimal health. 
			
            Choosing the Right Supplements 
            
			Although choosing the right supplements for your pet at first
            can seem like a daunting task, thanks to new simple-to-use tools and
            emerging research and standards in the marketplace, it no longer
            needs to be.  There are two main things I always look for when
            recommending products to my patients: 
			
            
            
			When I'm making recommendations to my patients, I need to
            first know that the product is appropriate for whatever specific
            condition the pet is dealing with.  A thorough body of research
            from respected medical and veterinarian sources is what matters most
            here.  Having it organized in a clear-cut, easy-to-understand
            index is an added benefit. 
			
            
			Then, I look to certifications of ingredients and recognized
            symbols of quality to help understand what exactly a supplement has
            to offer and how it is superior to other products in the
            marketplace.  With the pet supplement industry today in some
            ways being like the "wild-wild west," with many companies
            dumping whatever they want into products, I look to products that
            meet or exceed stricter human standards for manufacturing, such as
            those that adhere to the latest FDA Good Manufacturing Process
            guidelines.  I also ask myself these four key questions and see
            how openly and transparently they can be answered from product
            documentation: 
			
            
              - 
                
                Where did the ingredients come from? 
- 
                 
				Where is the documentation proving that what a company says is
                in the bottle is actually in the bottle? 
- 
                How does the quality of the product relate to the efficacy
                of the product? 
- 
                Are you really getting what you pay for? 
			Products that pass these simple tests are the only ones that
            I, in turn, recommend to my patients for their pets. 
			
            
			Some Final Words 
            Always consult your veterinarian before trying
            pet supplements.  Once your pet starts using supplements,
            monitor him or her very closely, paying attention to any sudden or
            drastic changes in health, behavior or appearance that may indicate
            your pet needs immediate medical attention.  Like with any
            health-related product, no professional or company can guarantee
            results.  However, by making careful, informed choices when it
            comes to the health of your pet, you may find that supplements are
            the "missing ingredient" in helping to enhance the health
            and life of your pet.
			
			
			
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            * These statements have not been evaluated by 
            the Food and Drug Administration. This information is not intended to 
            diagnose, treat, cure, or prevent any disease.